Wednesday, 12 October 2011

CREATIVE CULTURES - MODERNISM & POSTMODERNISM

STRUCTURALISM 
- Claud Levi-Strauss
- influential in 1960s-70s
- based on binery oppositions i.e male/female, inside/outside etc
- analysing in opposites/ pairs
Problems with structuralist approaches:
- it reduces things to being defined by what they are not 
- one always becomes more dominant 
- bineries become seperated
POST STRUCTURALISM
 - 1970s 
- finding the grey areas that structuralism doesn't cover
- finds gaps between bineries that can be analysed
Structural = analysing an object, popular in modernism 

DECONSTRUCTION
- no fixed meaning, established modes of thought and bineries are questioned
- attention to the written language and visual characteristics
INTERTEXTUALITY
- post modernist readings, text-to-text connections
- quoting/borrowing from others, historical art etc
BOURDIEU - THEORIST
- CULTURAL CAPITAL : educated, cultural wealth
[Only people with higher cultural capital would recognise the use of intertextuality.]     

PHYSICAL CONTEXT
Photography = mass distribution, the role of the gallery versus the magazine versus the internet.
From which of these perspectives or approaches do you see your own practice?
Physical context: Photobooks - the way the book is viewed, in a bookshop/library/gallery 
- digitalised compared to book form, viewing things through a screen alters the way it is seen.

3 STAGES IN THE PROGRESS OF MODERNISM
1. Crisis in the representation of the reality:
Early 1900s to 20thC, figurative to abstract, realistic representations, surrealism, artists started to experiment with less control/ subconcious art, modernism started.   

[Walter Benjamin (1936): Response to the rise of photography
- Aura presence that you can't feel when you see a reproduction of art. Loose the Aura of the art or object when it is mass produced (2d.)]

2. The rise of abstraction: 1920s     
3. Abandoning the aesthetic process:
Based on the concept, beginning of post modernism, 'high modernism', emphasis on text.
 [It could be argued that over the past century we have been in various phases of modernism; transitional period.]
 BAHAUS - FORM FOLLOWS FUNCTION
The art school that is highly significant: geometry/simplicity/repetition

MODERNISM
- form follows function
- repetition, seriality, geometry, formalism
- status and hierachy in art and design practice - 'high art versus low art'
Clement Greenberg:
Metanarrative - there is one main story of art, rather than several stories that are all important. 
MODERNISM VS POST MODERNISM 
Differences between these 2 pieces of work:

Chris Ofili - post modernism
 - low culture : collage, high culture : painting
 - references to porn magazines
 - representing the body, combining references to artists culture
 - layers: emphasis on the surface
 - non western view - black virgin mary
 - erotisising the virgin mary, sexual connotations, yonic shapes
 - subvert the traditional readings
 - subjectivity of the maker - cultural context, nigerian culture :  reference to mass culture.


Yves Klein - modernism

  - paint on canvas
  - painting: specific medium 
  - referring to itself
  - highly formalised/ordered
  - 'pure' colour
  - deep, heavy, intellectual
  - eleviated: cultural capital (viewer)



POST MODERNISM : Blurring the boundaries between disciplines

JIM LAMBIE 
- kitsch: cheap, immitation
- humour, objects found
- immediacy: easily engaging but easily 'thrown away'
- opposite to 'high art'
- mass produced
GUNVAR NERVOLD, TEXTURED ROOMS (2001): embroidery and projection

- interaction

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